Knocking Out Cancer
Haymakers For Hope, a Boston charity organization looking to "Knock out Cancer" gives men and women the opportunity to fight back against the disease by training for and competing in charity boxing events to raise money and awareness.
The last major release in this long term client relationship was the most impactful. Adding ecommerce functionality for donations and merchandise sales, a Fighter Portal, and enhancing the custom CMS for long term growth and development.
What was accomplished:
In 2015 we added an ecommerce component to the site to increase donations and merchandise sales, since then over $1.5m has been collected from web and mobile donations including a 200% increase in merchandise sales.
The custom Fighter Portal for managing personal training plans, collecting donations, sending emails and new updates to social networks, and blogging helps keep fighters and their networks engaged until Fight Night.